How Indian e-commerce companies are leveraging big data to drive growth

The fact that the Indian e-commerce industry has emerged as a strong segment of the Indian economy is irrefutable. At present estimated to be worth $38 billion, people across age groups and geographies, consumers and merchants, have all unilaterally embraced the benefits that online commerce brings to the table.

This wholesale end-user adoption means that the exponential growth that it has embarked upon is expected to continue in the future as well.

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Last modified onMonday, 23 May 2016 12:31